About ASIS

A Decade of Perfect Edges

Nutree Technology Pvt. Ltd. has redefined furniture finishing with German technology, 1000+ designs and an uncompromising pursuit of colour accuracy.

Home/A Decade

Years of Excellence

Our Story

From One Extrusion Line to 20+ Countries

ASIS Edge Band was born in 2010 with a simple conviction: furniture deserves better edges. What began as a single PVC extrusion line in Indore has grown into a modern manufacturing campus exporting to five continents.

Today we produce PVC edge banding across 1000+ designs — from deep-grained woods to mirror-gloss solids — all manufactured with German technology and a 100% colour-continuity guarantee.

Every project, whether a modular kitchen for a family home or a container shipment for an international brand, is treated with the same obsession for detail.

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Mission & Vision

What Drives Everything We Do

Our Mission

To empower furniture manufacturers and designers worldwide with edge banding that delivers flawless colour, consistent quality and effortless application — at scale.

Our Vision

To be the world's most trusted edge band brand, setting the benchmark for design depth, sustainability and manufacturing precision.

Our Promise

100% colour continuity, certified-safe materials, on-time delivery and a partnership that begins long before the first sample.

Our Values

The Principles We Never Compromise

Quality First

Every roll is tested — batch to batch, shipment to shipment.

Sustainability

Lead-free, recyclable and FSC-certified by default, never by exception.

German Engineering

Precision technology and rigorous process discipline in everything we build.

Customer Obsession

Design consultants, samples and support that move at your speed.

Our Journey

Milestones That Shaped ASIS

2010

Foundation

ASIS Edge Band founded in Indore with a single PVC extrusion line.

2013

German Technology

Installation of German extrusion & coating lines doubling output capacity.

2016

ISO Certification

Achieved ISO 9001:2015 certification and international export readiness.

2019

Export Expansion

Entered 20+ export markets across the Middle East, Africa, Europe and Asia.

2023

Eco Commitment

Full transition to lead-free, FSC-certified and recyclable raw materials.

2026

1000+ Designs

A design library of 1000+ shades and a 100% colour-continuity guarantee.

Certifications

Certified Excellence

Independent accreditations that validate our quality, safety and environmental commitments.

ISO 9001:2015

ISI Mark

FSC Certified

TUV NORD

IGBC

GreenGuard

Leadership

The Team Behind the Brand

Leadership

Mr. Rahul Nutree

Managing Director

Leadership

Ms. Anjali Nutree

Director — Operations

Leadership

Mr. Vikram Singh

Head of Exports

Recognised for Excellence

Trusted by 500+ manufacturers and designers worldwide.

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